For Mini Cooper, a new program was launched

Mini Auto Concert Managers now know exactly how to increase the sales of their new products of Cooper generation, which are produced in the back of the hatchback. Experts are sure that the exclusive design program called Characters they have developed will contribute to the rapid promotion of a new class car in the world market. And I must say that know-how has already noticeably allocated the company among its competitors. So, to attract customers, the creators of the Mini Cooper came up with an unusual move. They decided to provide customers with complete freedom of choice of “packaging” of their car — literally, for their own taste and even color. Now the future owners of the car will be able to decide on the appearance of the body and the cabin, as they say, at the start. Two options are offered at the discretion of customers: either to dwell on one of the design decisions of the company itself, or to show your individual talent and create a unique image of a beloved car. But to say that the new Characters package provides unlimited scope for the fantasies of the client, it will hardly be correct. The buyer can dwell on only one of the four proposed color solutions — it can be John Cooper Works Pro, Vivid Green, Essential Black or Speedwell Blue. Each direction is based on a certain color nuance of shades. Well, for example, John Cooper Works allows you to apply an image of a British flag on a body next to the signals of turns. But Vivid Green provides a bright salad pattern on the side mirrors and the roof of the car. At the same time, according to the designers of the company, absolutely all the accessories of the car, including children’s car seats and covers with upholstery, and even floor rugs, will strictly comply with the chosen style and color solution. As for Russian buyers of the new model of the company, while the Mini representative office does not comment on when our motorists will finally be able to use the advanced design proposal when buying Mini Cooper. After all, as you know, the very model of the new hatchback, released at the company’s company in Oxford, was submitted to the public at the end of last year. By the way, the initial price of the Mini Cooper in Russia is 899 thousand. rubles. If international disputes have arisen and jurisprudence specialists are needed who can solve everything, contact Wugroup. ru. The company provides services when in the field of international disputes, in the event of a conflict with a foreign counterparty or if problems with international law, the legislation of foreign jurisdictions by the client as an individual arise.